Diane Von Furstenberg put her models in the Google Glasses Explorer Edition for her Spring 2013 show at Fashion Week. Here’s Lauren Indvik reporting for Mashable:

The bands of each pair [of Google Glasses] were modified to complement the collection’s palette of corals, blues, whites and grays. It was the first time Glass had ever appeared on a runway.

This is a big deal. While runway fashion often displays over-the-top garb and impractical styles, everything that happens on the runway does make it to the streets in one form or another. Outlets such as H&M and Forever 21 are nothing but runway-diffusion machines, taking impractical/exorbitantly priced fashion and making the styles street-appropriate and affordable.

Putting models in Google’s glasses, and pulling Sergey Brin on stage at the end, is a huge win for Google. It’s one thing if self-proclaimed computer geeks and nerds wear Google Glasses, it’s another to see them on models. Google is really doing all they can to make these a fashion statement. And they just took one giant step forward.

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